Online sales top $5 billion on Black Friday, report shows

Online sales top $5 billion on Black Friday, report shows

No stories of early morning mall riots made the local paper. In the graph below, the blue line shows the number of those who were actively promoting Black Friday specific discounting campaigns throughout Black Friday week, while the orange line shows the number promoting discounting campaigns that were not explicitly related to Black Friday. Not a lot, really, but a few best practices might help. We live in the future!

Cyber Monday is all about online retailers and their attempts to lure shoppers to their sites by offering unbelievable sales on some items in the hope that shoppers will end up spending more while they are there.

Deal-hungry customers spent as much as $1 million per minute on the Internet at the height of Black Friday, e-commerce platform Shopify said.

CHICAGO Retail research firm ShopperTrak said that store traffic fell less than 1 per cent on Black Friday, bucking industry predictions of a sharper decline. (NASDAQ:AMZN), in Fig 2. The company claims its own Black Friday sales broke records with more than 200,000 toys sold during the first five hours of the shopping day. At the time of writing, a 16.5% increase in sales for Cyber Monday is expected by Adobe.

Adobe said Cyber Monday is expected to beat $6.6 billion in internet sales, which would make it the most vital US online shopping day in history yet. "I mean, sitting online is fine, but there's just something about starting the holiday season with Black Friday".




Phones accounted for a whopping 46% of all retail traffic on Thanksgiving.

With the jobless rate at a 17-year-low of 4.1 percent and consumer confidence stronger than a year ago, analysts project healthy sales increases for November and December. Moore said he's done some online shopping, but the allure of in-store-only deals drew him out from behind the computer.

The index this ETF tracks covers both online and brick and mortar retailers, with top holdings including the likes of Amazon, Walmart (WMT) and the outperforming Urban Outfitters (URBN).

In fact, we're already seeing this theme play out. Amazon.com closed up 2.6% at a record high. WMT is up almost 45% year-to-date, thanks in part to its strategic acquisition of online shopping hub Jet.com. The retail chains that "get it" are even helping to dig the SPDR S&P Retail ETF (NYSE:XRT) out of its 2017 funk. That decrease is less than had been predicted for the battered retail sector. Fundivo, a small business loan adviser, found that by 2015, 49 percent of Americans said they have shopped on Cyber Monday.

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