Wal-Mart goes the 'last mile' with latest acquisition

Wal-Mart goes the 'last mile' with latest acquisition

In the long term the company plans on using Parcel to offer same-day deliveries of merchandise and groceries from both Wal-Mart and its subsidiary Jet.com.

Nate Faust, senior vice president of Walmart U.S. e-commerce supply chain, said, "Parcel has developed unique expertise delivering to customers in a distinctly challenging and essential market". That's why my team spends a lot of time thinking about ways we can make deliveries faster and more convenient for customers. Recode reported the acquisition price was less than $10 million, citing sources.

Walmart acquired Amazon rival Jet.com last year, and purchased online clothing retailers Bonobos and Mod-Cloth earlier this year.

Founded in 2013, Parcel's customers include meal-kit services like Chef'd and Martha Stewart's Martha & Marley Spoon.

Walmart gained serious ground against Amazon on Tuesday in the battle for supremacy in the online delivery game. Through that company's technology and carrier network, Target has been testing same-day deliveries in the city's TriBeCa neighborhood.




United States supermarket giant Walmart's Jet.com site is to launch its own grocery brand in a move that is being interpreted as an attempt to help it compete with the Amazon-owned Whole Foods 365 offering.

In addition, Walmart is investing in grocery pick up and delivery programs to complement online shopping and grocery, which is available in more than 900 US stores. The startup has also compiled a database of every New York City building it has delivered to, including photos and detailed information on service entrances. Two stores in New Jersey and one in Arkansas are participating in the test. Through August Home's smart locks, delivery workers will be able to enter customers' homes to drop off packages and put groceries away.

"I see even more upside for our own same-day deliveries", Nate Faust, Walmart's SVP of US commerce supply chain, said in a blog post.

The move also means Walmart has finally found a home in NY, where it's been blocked in its efforts to open stores for years. "However, it's a huge market".

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