We're about to see a whole lot more Canadian content from Netflix

We're about to see a whole lot more Canadian content from Netflix

"Our goal is clear: As a government, we have a core responsibility to continue to protect and promote our stories and our culture", Joly said.

Canada outlined its vision for its cultural and entertainment industries on Thursday, promising more money to foster Canadian content at home and overseas and striking a deal in which streaming service Netflix would invest C$500 million to create programming in the country. Netflix has somehow avoided regulations that most Canadian broadcasting companies are made to follow, like a streaming tax or meeting a content quota.

The Canadian performers' union welcomed the Netflix deal but noted the company has not had to abide by the same regulatory rules as Canadian broadcasters.

According to the Canadian Radio-television and Telecommunications Commission (CRTC), there were about 11 million households in this country hooked up to cable or satellite television in 2016. The government did not tax Netflix as some had proposed.

Netflix will establish a permanent, multipurpose film and TV production presence in Canada - the first time that the company has done so outside the U.S. With its spending commitment, Netflix will work with Canadian producers, production houses, broadcasters, and other partners to produce original Canadian content in both English and French. It's part of a widespread reform of Canadian cultural policy that includes a review of broadcasting laws and direct government funding to support domestic productions. "Our government won't increase the cost of these services to Canadians by imposing a new tax".




"Today's announcement affirms there's more to come as Netflix launches Netflix Canada, our permanent production presence in Canada", said Netflic chief content officer Ted Sarandos.

As part of a swath of new cultural policies, Joly also announced new "cultural trade missions" overseas to help Canadian creators break into new markets.

Netflix is already working with CBC Television to produce shows "Anne with an E" and "Alias Grace".

"This is a welcome first step", she said of the Facebook collaboration.

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